Category Archives: Book Marketing

Book Review: The Sword and the Rose

The Sword and the Rose – Fun and Engaging Middle Grade Fantasy Series

Author: Robert Iannone
Rating: 5 of 5
Format: Kindle

M’Earth, King of all Aeriaana and its inhabitants of humans, dragons, and sea serpents, posses the Crystal Egg and its magic making him all powerful. Tranquility exists throughout the land, with one exception, the king’s daughter – Rose’Alynnia. At ten-years-old, she is as precocious as they come and the King decides it is time for her to learn perspective in order to be a wise and thoughtful future ruler. So M’Earth sent her off to learn from the dragons and the serpents their history and ways of the world. Years passed, Rose matures, and when a strange man comes to their world, she alone sees the evil within him. But is she too late, will the man take the Egg and control all that they had fought so hard to create?

Robert Iannone’s “The Sword and the Rose” has all the elements of a classic book for middle grade children. He wonderfully portrays Rose’s character, showing her wonderment as a child moving to adulthood as well as her flaws of seeing the world through a narrow perspective. Instead of telling readers how they should behave, they learn as Rose learns about her world, not from other humans but dragons and serpents which wonderfully conveys how we all can learn something from those who are very different from us. The archetype “bad guy” comes and Rose must sacrifice much in order to save the future of her world. Her transformation throughout the book is a wonderful lesson to young readers.

This is the prequel to a much larger series of books in this world. If you have young readers looking for something just a little bit different but still solidly based in fantasy, pick up this prequel. They are sure to enjoy the introduction to this world.

Note: A complimentary copy of this work was provided in return for a review.


Book Marketing Tip – What Not To Do!

Below is a nice article from Victoria Strauss on book marketing methods that don’t work.  Take a read. For the complete article click on the link at the end…


Book Marketing Methods That Don’t Work

Writer BewarePosted by Victoria Strauss for Writer Beware

For any author, whether self-, small press-, or big house-published, getting noticed is one of the primary challenges. Larger publishers provide marketing support for their authors (yes, they really do, despite popular wisdom to the contrary), but with smaller publishers, and if you’ve self-published, you may be mostly or entirely on your own.

It’s no wonder that the Internet is bursting with promotional services, marketing companies, publicity gurus, and book promotion self-help advice from authors who’ve been there, done that. Options range from staggeringly expensive (a good publicist can run you five figures) and rapaciously overpriced (AuthorHouse’s Trifecta Review Service charges $3,000 for a set of reviews that would cost you around $1,200 if you purchased them separately yourself), to free (social media); and from helpful (the growing army of book bloggers), to dubiously effective (press releases, to which no one paid much attention even before the book market became so crowded, and vanity radio, which is likely to reach only a tiny audience), to simply absurd (such as Outskirts Press’s Celebrity Endorsement Option, where you pay $109 to obtain contact information for 5 celebrities of your choosing, who will then ignore you)...


To read the entire article, click here:

Book Marketing – Tip From Vince McConeghy on The Creative Penn

Interesting post on “Old School Book Marketing Techniques for the Digital Age”.  Here’s the lead in; for the full post check the link below…


“As an aspiring Indie writer, I am grateful for the confluence of events that has led me down the path of self-published actualization.  Now, if only I were a better writer, perhaps then I might someday realize a dream of mine to become the Mickey Spillane of the restaurant mystery/suspense genre, and my main character -Frank Bruno- regarded as the Mike Hammer of food detectives.

The writing part, I figure, will take care of itself. Implicit in that assumption is the commitment to work hard, study craft, read, write, re-write and only then share my work with an editor. Yes, I said editor, because if you do not have someone who can reach beyond your grammatical shortcomings-and help you realize an authentic voice- then you probably will not achieve your full potential as a writer.

But what about the business side of your writing career?”…


Check out Vince’s full article here…